SmartPak Customer Reviews
SmartPak holds a 9.4/10 overall rating and 1,072 verified post-delivery reviews on Bizrate.
SmartPak Rating
Customer Certified stores provide satisfactory service at a minimum and are committed to proactively collecting customer feedback on their service levels through the Bizrate Buyer Survey.
2025 Winner Platinum Circle of Excellence
15 years
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Learn more about reviewsOverall Satisfaction:
9.4out of 10
Would Shop Here Again:
9.4out of 10
Likelihood To Recommend:
9.4out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
 Positive | 90% | 90% |
 Neutral | 5% | 4% |
 Negative | 6% | 6% |
On-Time Delivery
Satisfaction with order arrival relative to expected order receipt date
9.5 out of 10
Order Tracking
Satisfaction with the ability to track the order
9.6 out of 10
Product Met Expectations
Correct product was delivered, is of the expected quality, and works as described/depicted
9.5 out of 10
Customer Support
Satisfaction with assisted or self-service help
9.6 out of 10
Product Availability
How easily were you able to find the product you were looking for
9.7 out of 10
Returns Process
Satisfaction with the returns process
9.6 out of 10
Overall Satisfaction:
9.5out of 10
Would Shop Here Again:
9.5out of 10
Likelihood To Recommend:
9.5out of 10
| Overall Rating | Past 3 Months | Past Month |
|---|---|---|
Positive | 87% | 88% |
Neutral | 10% | 9% |
Negative | 3% | 2% |
Ease of Finding What You Are Looking For
How easily were you able to find the product you were looking for
9.4 out of 10
Design of Site
Satisfaction with the look and design of the site
9.4 out of 10
Satisfaction With Checkout
Satisfaction with the checkout process
9.5 out of 10
Product Selection
Satisfaction with the breadth of products available on the site
9.3 out of 10
Clarity of Product Information
How clear and understandable was the product information
9.4 out of 10
Charges Stated Clearly
Total purchase amount (including shipping, handling and discounts) displayed before order submission
9.5 out of 10
Prices Relative to Other Online Retailers
Comparison of prices relative to other websites selling similar products
9.1 out of 10
Shipping Charges
Satisfaction with shipping charges
9 out of 10
Variety of Shipping Options
Desired shipping options were available
9.2 out of 10
Recent Reviews for SmartPak
Showing 1 - 50 of 7,143
Kerri
Site Experience FeedbackSep 5, 2026
Very satisfied. Easy site to use. Lots of great products. Great discount code for good pricing
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bowen
Site Experience FeedbackSep 5, 2026
Ok
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Callie
Site Experience FeedbackSep 5, 2026
I’m technology challenged, but your website was easy to use.
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Birthday Helmet
Site Experience FeedbackSep 5, 2026
I googled what I was looking for, Smartpak had the item and the price was very comparable to others. Since i trust Smartpak I chose you to order through.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
RG
Site Experience FeedbackSep 5, 2026
Love SmartPak, so easy to shop and always has a great variety of items. Always the first place I look when I need to make a purchase!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
callie girl
Site Experience FeedbackSep 5, 2026
My experience was great! i have no complaints.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 5, 2026
Good as always!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
KRINK
Site Experience FeedbackSep 5, 2026
IT WAS FINE. i NEEDED SOME HELP WITH IT THOUGH.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Holls
Site Experience FeedbackSep 5, 2026
Great prices compared to other sites and had everything I needed in stock! Excited to receive my shipment!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
My horse Ginger
Site Experience FeedbackSep 5, 2026
Great experience so far, had the flavor treats I needed and hopefully delivery goes well.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bubbastar
Site Experience FeedbackSep 5, 2026
found what I was looking for quickly.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Petvet
Site Experience FeedbackSep 5, 2026
I have always had excellent results and support using this website. I was slightly frustrated in not finding a set of protective boots for a horse that strikes his pasterns in the front
- Overall Rating: 9
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Sue
Site Experience FeedbackSep 5, 2026
good experience and easy to find what I was looking for and prices are good check out was easy as well
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 9
Online Shopper
Post-Delivery FeedbackSep 5, 2026
Item exactly as expected. Very good quality product, fast shipping, website easy to use.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
- On Time Delivery: 10
- Customer Support: 10
Online Shopper
Site Experience FeedbackSep 5, 2026
Good
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 5, 2026
It was amazing!!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Maddie
Site Experience FeedbackSep 5, 2026
It was great. The only thing I wanted to add to my order what the pro choice jumper contour girth but they didn’t have my horse’s size.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jessica
Site Experience FeedbackSep 5, 2026
No complaints
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Michelle
Site Experience FeedbackSep 5, 2026
Great variety of products and great prices
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Eli
Site Experience FeedbackSep 5, 2026
Smartpak is a wonderful website, and helps me find exactly what my horse needs. Pricing is AMAZING!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 5, 2026
Very good!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jamie W.
Site Experience FeedbackSep 5, 2026
I quickly found the dressage saddle pad with sheepskin I was hoping to find, and was able to customize it with my horse’s name in the font and color thread desired! Also, I appreciated the two discounts offered and will definitely return next time I am looking to purchase tack and supplies!
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Susie
Site Experience FeedbackSep 5, 2026
Website is easy to use
- Overall Rating: 8
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
No more rocks
Site Experience FeedbackSep 5, 2026
Overall great experience
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Jennifer
Site Experience FeedbackSep 5, 2026
Good website and best price with sale.
- Overall Rating: 10
- Would Shop Here Again: N/A
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 5, 2026
The website if okay to work with. I had some problems with understanding how many supplements were scheduled for future shipping. The really nice thing is the supplements have helped my border collie feel more comfortable and she's able to walk and play more often.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Bgassaway
Post-Delivery FeedbackSep 5, 2026
I tried SmartPak at TSC and was blown away by the results. We had trouble getting some of the supplements consistent and I could tell a difference. That’s why I went to the auto ship so I can be assured my horses get what they need.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
- On Time Delivery: 10
- Customer Support: 10
Lydgirl
Site Experience FeedbackSep 5, 2026
No issues with the website. Always can find what I am looking fir
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Horseowner
Site Experience FeedbackSep 5, 2026
Too complicated, checkout wouldn't let me change payment type
- Overall Rating: 6
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Great selection!
Site Experience FeedbackSep 5, 2026
Great website, user friendly
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
halifax
Site Experience FeedbackSep 4, 2026
Easy to navigate
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Hailey
Site Experience FeedbackSep 4, 2026
It was good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Ju ju be
Site Experience FeedbackSep 4, 2026
Good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Happy with purchase.
Site Experience FeedbackSep 4, 2026
I found everything I wanted very easily. And was very pleased to see there was a great Labor Day Ssle.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Connie
Site Experience FeedbackSep 4, 2026
Have 2 elderly rescue horses that we hope will benefit from this product.
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 10
Mimi
Site Experience FeedbackSep 4, 2026
Smart pak website is easy to navigate.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Anne
Site Experience FeedbackSep 4, 2026
Easy
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Linus
Site Experience FeedbackSep 4, 2026
I was comparing prices with other places and Smart Pak was the best priced overall. The products I get from them is usually very good quality
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 4, 2026
I was really excited to see one of the items I have been hoping to get was included in the labor day sale!! Thank you!
- Overall Rating: 8
- Would Shop Here Again: 9
- Likelihood To Recommend: 8
Online Shopper
Site Experience FeedbackSep 4, 2026
This is a great service and product company. I’ve been a long time customer of over 15 years.
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 4, 2026
The pop up said I would receive $10 off for signing up for emails and that the savings would show up in my order. It did not.
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Online Shopper
Site Experience FeedbackSep 4, 2026
Would have liked more color options for non-slip saddle pad. Bummer the square anti slip mat is on back order.
- Overall Rating: 7
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Peggy
Site Experience FeedbackSep 4, 2026
Very good
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Somers
Site Experience FeedbackSep 4, 2026
Easy to use
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Liv
Site Experience FeedbackSep 4, 2026
I called to talk about an autoship order I have for the colic care program, I appreciated the assistance, very polite, professional and friendly
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
MMartin
Site Experience FeedbackSep 4, 2026
I was having probems logging in. Customer service was very helpful
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Online Shopper
Site Experience FeedbackSep 4, 2026
I love SmartPak, but sometimes the shipping is slow (I cancelled my first ones because they kept getting caught in shipment and I got other supplements), so am hoping this has been resolved.
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
ave
Site Experience FeedbackSep 4, 2026
Great experience, quick to load, easy to use even on a cellphone.
- Overall Rating: 10
- Would Shop Here Again: 10
- Likelihood To Recommend: 10
Virginia
Site Experience FeedbackSep 4, 2026
Quick and easy
- Overall Rating: 10
- Would Shop Here Again: 9
- Likelihood To Recommend: 9
Loey
Site Experience FeedbackSep 4, 2026
Very nice
- Overall Rating: 9
- Would Shop Here Again: 9
- Likelihood To Recommend: 8